The Consulting Society Incubator
Student Association Project
A 1.5-year extracurricular consulting program where I worked on a real startup project, developed structured communication skills, and mentored junior members.
Tags: Consulting, Startup Strategy, Market Research, Communication, Leadership
Skills: Structured Thinking • MECE Framework • Pyramid Principle • Presentation Design • Mentoring
🎯 Problem
NeuralWorks, an EEG technology startup, needed to identify realistic market opportunities in a space dominated by well-funded players like Neuralink, and find hardware partners suited to their specific application needs.
⚙️ Approach
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Applied MECE and Pyramid Principle frameworks to structure research and build executive-level presentations
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Conducted market analysis to identify accessible segments outside Neuralink-dominated spaces
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Mapped EEG hardware manufacturers and evaluated partners based on quality-to-application ratio
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Collaborated in a five-person team with weekly sessions to divide tasks and refine recommendations
🧠 Key Results
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Delivered a final consulting presentation with actionable partnership and market entry recommendations
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Developed practical experience translating complex research into clear, decision-ready advice
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Built foundational consulting skills applicable to professional and research environments
📎 Links
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Project Deliverable (PDF)